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Master
of Business Administration- MBA Semester 3
MI0036
–Business Intelligence Tools
(Book
ID: B1219)
Assignment
(60 marks)
Note:
Answer all questions. Kindly note that answers for 10 marks questions should
not exceed 400 words. Each question is followed by evaluation scheme.
Q1.a. Emergency Medical Association (EMA) is a
group of 250 board- certified emergency physicians. They are responsible for
effectively managing the emergency departments. List out what BI values and
applications they should be implementing (listing and explaining the reason
behind it- 5 marks)
Ans:
Business
Intelligence(BI):. Business intelligence (BI) is a wide category of
applications and technologies which gathers, stores, analysis, and provides
access to data. It helps enterprise users to make better business decisions. BI
applications involve the activities of decision support systems, query and
reporting, online analytical processing (OLAP), statistical analysis,
forecasting, and data mining. Business intelligence applications include:
b. Most of the credit card companies permit a
consumer to get approval for specified amounts via mobile to ensure that the
purchase is covered. This type of consumer support which retains a customer to
the bank for a longer time is real time business intelligence. Define real time
Business intelligence and the various steps involved in the process.(defining-
2 marks, list and explain the process- 3 marks)5marks
Ans:
Real
Time Business Intelligence In this
competitive world, with high consumer expectation, the decisions that are based
on the most current data available will improve the customer relationships,
increase income and maximise the operational efficiencies. Example: Finance
department‟s data is moved from transaction systems to a “staging
Q2.Today businesses largely rely on the information
available and can be communicated through various sources, both internally and
externally with the help of internet. Explain the role of Business Intelligence
in modern business. What are the three different types of decision that most
business organisations take?(explanation-5 marks, different types of decision-5
marks)10 marks
Ans:
Role
of Business Intelligence in Modern Business Having
discussed the dynamic roles of BI we will move on to the roles of BI in modern
business. The business intelligence solutions should be contemplated carefully,
and the system opted for it should prove to be consistent. Even if you add new
data or new systems, or bring about major changes, business intelligence
systems have to steer the company to success. Steering to accomplishment is
done
Q.3. Data extraction is the act or the process of
extracting data out of data sources for added data processing or data storage
or data migration. This data can be extracted from the web. Explain the
different techniques for data extraction. (Listing the various techniques,
Explaining the four methods) 2,8
ANS:
Listing the various techniques
· The
Logical Extraction Methods
· Physical
Extraction Methods
· Change
Data Capture
· Extracting
data from the operational systems
Explaining the four methods
Th
Q.4. Business Intelligence strategy summarizes the
finest combination of procedures and technologies to meet the business
intelligence strategies of an organization. a. List the main aspects of BI
strategy. b. What are the steps to be followed to implement BI framework? (a.
Listing at least 6 main aspects of BI strategy, b. Steps for Implementing BI
framework) 3,7
ANS:
a) BI
Strategy and its main aspects
A BI strategy summarises the finest combination of
procedures and technologies
to meet the business intelligence strategies of an organisation. BI
strategy has the capability to distribute reliable and appropriate information.
BI strategy has been developed in such a way that it supports business
performance administration using a co
Q.5. Write short note on: 2,3,2,3
a. Content Management System
b. End User Segmentation
c. Basic Reporting and querying
d. OLAP
ANS:
a) Content
Management System (CMS)
Management System is a
set of procedures which can be used to manage work flow in a shared
environment. The procedures can be manual or can be computer-based. These
procedures are designed to:
Q6.According to a recent IDC report, knowledge
management is in a state of high growth, especially among the business and
legal services industries. As the performance metrics of early adopters are
documenting the substantial benefits of knowledge management, more
organizations are recognizing the value of leveraging organizational knowledge.
Define Knowledge Management. Explain the various characteristics of Knowledge
management. What are knowledge assets?(definition- 2 marks, characteristics–6
marks, definition-1 mark, example-1 mark)10 marks
Ans:
Knowledge
Management :The management of the knowledge is
performing an audit of the various assets of the intellect that is responsible
for performing critical functions. It performs audit of the potential
bottlenecks that is responsible for hindering the flow of knowledge to the point
of use.
Thus,
the management discipline that enhances the processing k
Dear
students get fully solved SMU MBA Fall
2014 assignments
Send
your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call
us at : 08263069601
(Prefer
mailing. Call in emergency )
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