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National Institute of Business Management
Chennai - 020
EMBA/ MBA
Elective: Entrepreneurship Management (Part -1)
Attend
any 4 questions. Each question carries
25 marks
(Each
answer should be of minimum 2 pages / of 300 words)
Question.
1. Explain the role of a value
proposition for a business.
Answer: What is a Value Proposition?
A value
proposition is a promise of value stated by a company that summarizes how the
benefit of the company’s product or service will be delivered, experienced, and
acquired. Essentially, a value proposition specifies what makes the company’s
product or service attractive, why a customer should purchase it, and how the
value of the product or service is differentiated from similar offerings.
Generally,
the value proposition is addressed to the company’s target customers or target
market segment. The proposition takes the form of a short, clear, and concise
statement of the tangible and intangible benefits that will
Question.
2. Write an essay on the future of
Business.
Answer: The prospects of the business, say in 20 or 30 years to
come, will have to vary, especially with the current enormous impetus for
economic growth. Besides economic growth, Gitman and McDaniel (2000, p. 115)
opine that corporate futurists expect that businesses will actively pursue
emergent opportunities capable of endearing them to economic growth strategies.
The overriding prospects of
Question.
3. How does a business determine
whether or not its products and services are valuable? Explain the relationship
between price and quality, and their effects on value.
Answer:
Question.
4. Discuss in detail Price and
Market Equilibrium.
Answer: Price is dependent on the interaction between demand and
supply components of a market. Demand and supply represent the willingness of
consumers and producers to engage in buying and selling. An exchange of a
product takes place when buyers and sellers can agree upon a price.
Question.
5. Explain the role of International
Monetary Fund (IMF) and the World Bank in International Business.
Answer:
Question.
6. A technology venture that decides
to enter an international market must select an approach. Explain Global Market
Entry Strategies.
Answer:
Although investing in another market can be risky and require a lot of capital,
the rewards can be huge.
By selling your product or service in
another country, you can introduce your company to huge markets, increase your
sales and profits, gain brand recognition, reduce the risk of only operating in
one market (eg, due to economic or seasonal downturns) and extend your
product’s life cycle.
Dear
students get fully solved assignments
Send your
semester & Specialization name to our mail id :
help.mbaassignments@gmail.com
or
Call us at
: 08263069601
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