Research Methodology and Management Decision - JNU solved assignments

 

 

Research Methodology and Management Decision

 

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1

What refers to communicating the facts, data and information through reports to the persons for whom such facts and data are collected and compiled?

Researching

 

 

Report writing

 

 

Reporting

 

 

Interpretation

 

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2

What consists of formulation of research problem, review of literature, theoretical frame  work and formulation of hypothesis?

The planning phase

 

 

The conceptual phase

 

 

The design phase

 

 

The empirical phase

 

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3

Which is the range within which the population average (or other parameter) will lie in accordance with the reliability specified in the confidence level as a percentage of the estimate ± or as a numerical quantity?

Chance error

 

 

Frame error

 

 

Precision

 

 

Sampling

 

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4

Which is the first step which is primarily concerned with the development of a subject?

Preparation of the rough draft

 

 

Preparation of the final outline

 

 

Rewriting and polishing of the rough draft

 

 

Logical analysis of the subject matter

 

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5

What is simply a system of assigning number symbols to events in order to label them?

Ordinal scale

 

 

Nominal scale

 

 

Ratio scale

 

 

Interval scale

 

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6

Which is the first item after the number in the footnote?

The publication

 

 

The author’s name

 

 

The year of publication

 

 

The edition

 

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7

What is concerned with the study of how one or more variables affect changes in another variable?

Magnitude table

 

 

Causal analysis

 

 

Continuous variable

 

 

Numerical variable

 

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8

What studies the behavior of human beings as members of society, and their feelings, response, attitudes under different circumstances?

Scientific research

 

 

Social analysis

 

 

Social research

 

 

Scientific analysis

 

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9

What can take only isolated (exact) values, it does not carry any fractional  value?

Data

 

 

Discrete data

 

 

Discrete variable

 

 

Variable

 

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10

What are often used in data presentation for they simplify numbers, reducing all of them to a 0 to 100 range?

Percentage

 

 

Numeric

 

 

Numbers

 

 

Alphabets

 

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11

Which is that phenomena which can take on quantitatively different values even in decimal points?

Simple variables

 

 

Quantitative variables

 

 

Continuous variables

 

 

Variables

 

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12

What may be an entirely new discovery, the knowledge of which has not existed so far?

Fundamental survey

 

 

Social survey

 

 

Fundamental research

 

 

Social research

 

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13

What is primarily used for highly scientific and research purposes?

Super computer

 

 

Fastest computer

 

 

Power computer

 

 

Computer

 

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14

What should be written in a concise and objective style and in simple language, avoiding vague expressions?

Final draft

 

 

Bibliography

 

 

Research report

 

 

References

 

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15

Which is the extent to which differences found with a measuring instrument reflect true differences  among those being tested?

Availability

 

 

Reliability

 

 

Elasticity

 

 

Validity

 

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16

In which sampling method do all the units or items in the population have a chance of being chosen in the sample?

Random

 

 

Non random

 

 

Systematic

 

 

Probability

 

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17

What has become very popular these days as a scientific method for discovering relevant  impact and inter-relationships of social psychological variables from given populations?

Empirical research

 

 

Survey research

 

 

Field investigation research

 

 

Action research

 

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18

What is conducted to test the empirical content or the basic assumptions or the very  validity of theory under given conditions?

Exploratory research

 

 

Fundamental research

 

 

Applied research

 

 

Social research

 

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19

What refers to the task of drawing inferences from the collected facts after an analytical and/or experimental study?

Report writing

 

 

Research

 

 

Research report

 

 

Interpretation

 

Multiple Choice Single Response

 

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20

What refers to a search for knowledge?

Brain storming

 

 

Action research

 

 

Fundamental survey

 

 

Research

 

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21

What tries to establish casual connection between various human activities?

Factor

 

 

Survey

 

 

Social research

 

 

Fundamental research

 

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22

What are used by dealers of consumer durables to collect information regarding their products?

Radio buttons

 

 

Warranty cards

 

 

Panels

 

 

Check boxes

 

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23

What refers to some difficulty which a researcher experiences in the context of either a  theoretical or practical situation and wants to obtain a solution for the same?

Research process

 

 

Research

 

 

Problem

 

 

Research problem

 

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24

Which is the most widely used measure of dispersion?

Mode

 

 

Mean

 

 

Standard deviation

 

 

Median

 

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25

What describes the procedures of assigning numbers to various degrees of opinion, attitude and other concepts?

Validity

 

 

Ratio scale

 

 

Mapping

 

 

Scaling

 

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26

What are placed at the bottom of the page on which the reference or quotation which they identify or supplement ends?

End notes

 

 

Foot message

 

 

Footnotes

 

 

Page numbers

 

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27

Which is the most commonly used semiconductor—a material which is neither a good conductor of electricity nor a bad one?

Glass

 

 

Silicon

 

 

Fibre

 

 

Aluminium

 

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28

 What refers to raw data without interpretation and represents the personal or official opinion or position?

Research design

 

 

Primary data

 

 

Secondary data

 

 

Tertiary data

 

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29

Which is the process of examining the data collected through various methods to detect errors and  omissions and correct them for further analysis?

Questionnaire

 

 

Interview

 

 

Observation

 

 

Editing

 

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30

What is generally represented by index, bibliographies, dictionaries, encyclopaedias, handbooks, directories and other finding aids like the internet search engines?

Primary data

 

 

Research design

 

 

Secondary data

 

 

Tertiary data

 

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31

The variables that take any numerical value within a specified range are called _______________.

discrete variable

 

 

numerical variable

 

 

continuous variable

 

 

variable

 

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32

Generally, the design which minimises bias and maximises the reliability of the data collected and analysed is  considered a ___________________.

milestone

 

 

benchmark

 

 

standard design

 

 

good design

 

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33

Once the data is collected and edited, the next step towards further processing the data is  ___________________.

classification

 

 

organising

 

 

interview

 

 

scheduling

 

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34

The purpose of _________________ is to discover answers to questions through the application of scientific procedures.

interview

 

 

research

 

 

systematic

 

 

questionnaire

 

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35

If research report is to be written by hand, then _____________ ink should be use

black

 

 

red and green

 

 

blue

 

 

black or blue-black

 

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36

Experimentation will refer to that process of research in which __________________.

evaluation takes place at different phases or stages of performance of the project

 

 

maximum variables are manipulated under conditions

 

 

only one variable is manipulated under conditions

 

 

one or more variables are manipulated under conditions

 

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37

At present we are in the middle of the _____________  generation of the computer.

7th

 

 

4th

 

 

5th

 

 

3rd

 

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38

A concept which can take on different quantitative values is called a _____________.

subject

 

 

variable

 

 

design

 

 

factor

 

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39

Computers use binary system because the electrical devices can understand only ________________.

‘on’ (0) or ‘off’ (1).

 

 

‘on’ (1) or ‘off’ (2).

 

 

‘on’ (1) or ‘off’ (0).

 

 

‘in’ (1) or ‘out’ (0).

 

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40

Discussion concerning a problem often produces useful information; this is known as __________________.

sharing of experiences

 

 

brain storming

 

 

experience survey

 

 

sharing of problems

 

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41

An arithmetic concept which uses two levels, instead of ten, but operates on the same logic is called the ___________________.

secondary system

 

 

logical concept

 

 

binary system

 

 

arithmetic concept

 

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42

Research can be defined as “a scientific and ______________ search for applicable information on a specific topic”.

factor

 

 

subject

 

 

good design

 

 

systematic

 

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43

Constant verification of the old concepts is also needed, especially in case of _______________ sciences.

survey

 

 

fundamental survey

 

 

experience survey

 

 

dynamic

 

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44

Data that is input into the internal storage of the CPU is available for processing by the___________________, which conveys the result of the calculations and comparisons back to the internal storage.

Logical Unit

 

 

Language Unit

 

 

Numeric Unit

 

 

Arithmetic Logical Unit

 

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45

The main aim of research is to find out the __________________.

theory

 

 

truth

 

 

social research

 

 

problem

 

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46

The selection process of the items selected composes what is technically called 'a sample', this technique is  called _________________.

sample survey

 

 

sample design

 

 

simple random

 

 

random technique

 

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47

When in addition to setting up inequalities we can also form differences, we refer to the data as ___________________.

retrieval data

 

 

process data

 

 

interval data

 

 

ordinal data

 

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48

The chart indicates that the research _________________ consists of a number of closely related activities.

subject

 

 

brain storming

 

 

process

 

 

design

 

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49

From a statistical point of view, the term ________________ refers to the total of the items or units in any field of inquiry, whereas the term ________________ refers to the total of items about which information is desire

global, pollution

 

 

universal, popular

 

 

population, universe

 

 

universe, population

 

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50

The methods used for _______________ are usually personal interviews method and the survey metho

action research

 

 

qualitative research

 

 

exploratory research

 

 

quantitative research

 

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51

The function of the input-output devices is to get information into, and out of, the __________.

screen

 

 

CPU

 

 

mother board

 

 

monitor

 

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52

The systematic approach concerning generalisation and the formulation of a ____________ is also research.

benchmark

 

 

theory

 

 

research

 

 

design

 

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53

In attitude measurement, the researcher is primarily interested in measuring the ___________________ of the respondent (s).

IQ

 

 

personality

 

 

attitude

 

 

state of mind

 

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54

The survey conducted on the basis of sample is described as _______________.

sample survey

 

 

random technique

 

 

sample design

 

 

Chi Square Distribution

 

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55

Independent variables that are not related to the purpose of the study, but may affect the dependent variable are  termed as ___________________.

independent variables

 

 

continuous variables

 

 

dependent variables

 

 

extraneous variables

 

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56

In social science, a lot of ______________ is being carried on for both purposes and has resulted in the discovery of new facts as well as modification of old concepts.

research

 

 

good design

 

 

factor

 

 

social research

 

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57

A research design is a _______________ which directs the plan of action to complete the research work.

blue print

 

 

design

 

 

blue print

 

 

basic print

 

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58

The next step after stating the management problem, research purpose, and research hypotheses and questions, is to formulate a _________________.

research design

 

 

survey

 

 

question

 

 

interview

 

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59

A simple random sample is one in which each item in the total population has ____________ chance of being  included in the sample.

maximum

 

 

minimum

 

 

no

 

 

an equal

 

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60

Subject which is overdone should not be normally chosen, ____________________.

it will be easy to follow the problem

 

 

else, there will be more resources of same subject

 

 

there is a need of variety of subjects

 

 

for it will be a difficult task to throw any new light in such a case

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61

Which of the following is the act of storing and assorting finished goods so as to create adequate time utility at a minimum possible cost?

Warehousing

 

 

Transport

 

 

Transport mix

 

 

Airways

 

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62

Which of the following are uneconomical on long runs?

Railways

 

 

Roadways

 

 

Airways

 

 

Inventory

 

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63

Which of the following is the most energy efficient and the cheapest mode to carry heavy cargo and bulky goods over longer distances?

Roadways

 

 

Railways

 

 

Waterways

 

 

Airways

 

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64

What is a small building where selling or an information unit is located?

Shopping

 

 

Kiosk

 

 

Catalogue

 

 

C2C

 

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65

Which of the following shapes the entire structure of the distribution system?

Transportation

 

 

Marketing

 

 

Sales

 

 

Warehousing

 

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66

Which is the original and oldest form of direct marketing?

Face to face selling

 

 

Direct mail marketing

 

 

Telemarketing

 

 

Advertising

 

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67

Which of the following marketing is the most recent channel for direct marketing?

Electronic

 

 

Kiosk

 

 

Tele

 

 

Catalogue

 

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68

Which of the following is the science and art of understanding human desire and pointing ways to their fulfilment?

Telemarketing

 

 

Direct mail method

 

 

Electronic market

 

 

Personal selling

 

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69

Which of the following calls customers to maintain and nurture key account relationships?

Telesales

 

 

Tele-coverage

 

 

Tele-prospecting

 

 

Teleconferencing

 

Multiple Choice Single Response

 

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70

What is a small building where selling or an information unit is located?

Shopping

 

 

Kiosk

 

 

Catalogue

 

 

C2C

 

Multiple Choice Single Response

 

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71

The New ________ is based on the digital revolution and the efficient management of information.

Revolution

 

 

Strategy

 

 

Economy

 

 

World

 

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72

___________ has several attributes; it can be easily differentiated, customised and personalise

Entities

 

 

Information

 

 

Interaction

 

 

Communication

 

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73

Marketing mix is a set of marketing tools that the firm uses to pursue its marketing objectives in the ________.

overall market

 

 

main market

 

 

target market

 

 

stock market

 

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74

A manufacturer or a producer has to take a decision regarding most of the _____________ distribution channel.

expensive and handy

 

 

discounted and inconvenient

 

 

cheap and favorable

 

 

economical and convenient

 

Multiple Choice Single Response

 

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75

Marketing managers have to face competition which is at four levels, based upon the degree of ____________.

productivity

 

 

work

 

 

product substitutability

 

 

work culture

 

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76

A __________ is anything that can be offered to a market to satisfy a want or a nee

economy

 

 

democracy

 

 

production

 

 

enterprise

 

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77

_________ characterisations of a product are those for which there exists a perception which is reasonably uniform amongst its observers

Implicit

 

 

Explicit

 

 

Function

 

 

Economy

 

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78

Every marketable product has an _________________which is exchanged between the buyer and seller for a mutually agreed or acceptable consideration.

Consumer satisfaction

 

 

Business need satisfaction

 

 

Peripherals of associated attributes

 

 

Exchange value

 

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79

____________ begins with formulating an offering to meet the target customer’s needs or wants.

Marketing mix preparation

 

 

Marketing mix set-up

 

 

Marketing mix planning

 

 

Marketing mix scheduling

 

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80

The set of tangible and intangible attributes include packing, color, price, quality and brand plus the ________ of the seller.

services and reputation

 

 

services and status

 

 

sources and value

 

 

sales and revenue

 

Multiple Choice Single Response

 

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81

____________is defined as a research technique in which the product under study is placed on sale in one or  more selected localities or areas and its reception by consumer and trade is observed, recorded and analyse

Test analysis

 

 

Marketing management

 

 

Test marketing

 

 

Test mixing

 

Multiple Choice Single Response

 

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82

The information to be collected through test marketing depends upon the objectives of testing laid down by the __________ .

higher authority

 

 

management

 

 

officers

 

 

HR

 

Multiple Choice Single Response

 

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83

Products are never presented to consumers in their _______.

odd forms

 

 

extraordinary forms

 

 

naturals forms

 

 

normal forms

 

Multiple Choice Single Response

 

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84

Products also use labels to give _________.

instructions

 

 

directions

 

 

advice

 

 

orders

 

Multiple Choice Single Response

 

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85

A _____________test may cost several crores of rupees. This depends on the number of test cities selected, the test duration and the amount of data to be collecte

full-scale

 

 

half scale

 

 

middle scale

 

 

intermediate

 

Multiple Choice Single Response

 

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86

Packaging includes all the activities of ___________the container of the product.

designing and producing

 

 

shipping

 

 

exporting

 

 

advertising

 

Multiple Choice Single Response

 

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87

______________are tiny packs of products.

Sachets

 

 

Jute bags

 

 

Wooden boxes

 

 

Family packs

 

Multiple Choice Single Response

 

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88

The pricing policy is worked out according to the stage of the product in its __________ .

packing

 

 

life cycle

 

 

market

 

 

shop

 

Multiple Choice Single Response

 

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89

Packaging is in the __________ forefront because of its relationship to environmental pollution issues.

social

 

 

socio-economic

 

 

traditional

 

 

economics

 

Multiple Choice Single Response

 

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90

Packaging has been considered as an ____________ part of the core product.

basic

 

 

external

 

 

internal

 

 

domestic

 

Multiple Choice Single Response

 

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91

_____________:The efficiency of the physical distribution system also affects the production and planning

Product Comparing

 

 

Price Stabilisation

 

 

Price Rise

 

 

Product Planning

 

Multiple Choice Single Response

 

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92

_____________ distribution comprises the tasks involved in planning and implementing the physical flows of materials and final goods from the point of origin to the point of use or consumption to meet the needs of customers.

Seller

 

 

Virtual

 

 

Physical

 

 

Company

 

Multiple Choice Single Response

 

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93

______________: It helps in retaining not only the existing customer but also attracting new customers.

Profit M ximisation

 

 

Physical Distribution

 

 

Virtual Distribution

 

 

Consumer Satisfaction

 

Multiple Choice Single Response

 

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94

______________: Increase in effectiveness and efficiency in physical distribution will bring in economy of operation and higher profit margins.

Physical Distribution

 

 

Virtual Distribution

 

 

Profit M ximisation

 

 

Consumer Satisfaction

 

Multiple Choice Single Response

 

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95

A __________ is a businessman who carries out all the activities involved in the selling of goods.

seller

 

 

financer

 

 

wholesaler

 

 

purchaser

 

Multiple Choice Single Response

 

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96

______________: Control over the supply helps in stabilising the prices of several products in the market

Profit M ximisation

 

 

Consumer Satisfaction

 

 

Physical Distribution

 

 

Price Stabilisation

 

Multiple Choice Single Response

 

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97

_________: bears the risks of loss due to price changes, damages, deterioration in quality, theft, fine, et on the goods stored by him.

Financing

 

 

Transporting

 

 

Warehousing

 

 

Risk Taking

 

Multiple Choice Single Response

 

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98

_____________: They provide up-to-date information to the producers about the views of the retailers and also to retailers about the recent developments relating to the production of the foods sold by him.

Financing

 

 

Profit M ximisation

 

 

Providing Market Information

 

 

Grading, Packaging and Packing

 

Multiple Choice Single Response

 

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99

A_______ is a businessman who carries out all the activities involved in the selling of goods.

Wholesaler

 

 

Manager

 

 

Retailer

 

 

Merchant

 

Multiple Choice Single Response

 

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100

______________channels play a crucial role in achieving the marketing objectives of a company.

Integrated

 

 

Distributed

 

 

Vertical

 

 

Horizontal

 

 

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