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Fundamentals of Big
Data & Business Analytics
December 2022
Examination
1. Different types of
business analytics procedures can be performed based on the problem statement.
Assume you're working for a private commercial bank in India. Provide 3
different use cases that can be used at your organization where you could take
advantage of the different types of business analytics procedures and create or
add value to the organization you work for. Mention briefly how those different
types of business analytics could be used for each of the use cases. (10 Marks)
Ans 1.
Introduction
By 2022, worldwide spending on effective data analytics
options is projected to be to the tune of $274.3 billion-- and this should not
be taken as merely significant corporation spending; it is more than that.
Research reveals that approximately 70% of tiny enterprises spend more than
$10,000 on analytics annually to ensure they can gain a much better
understanding of their markets, business processes, and consumers.
Concept &
Application
Successes from Big
Data and AI. Data
2. An established health
insurance company in India is planning to launch an IPO to raise funds for
expansion into other markets nationally and internationally where they have low
to nil market share. But potential investors are concerned about the rising cases
of fraudulent claims in the health insurance industry and the companies
inability to identify fraud and reduce the number of pay-outs. The firm
consults and gives you the information they have about the agents, hospitals,
offices, employees, past claims, diseases, costs, customers, policies, etc.,
all are in different data systems currently. They don't have historical data on
identified fraudulent claims.
How do you approach
this problem holistically using both big data and business analytics concepts?
Explain the big data component for storage and processing, the analytics
component of approaching this use case and what would you do in each of them.
The goal is to help the company identify and narrow down fraudulent claims.
Suggest other ways
in which they can use the data available to them and in the public domain to
prove to potential investors that the growth potential and the vision of the
company are strong and in the right direction. (10 Marks)
Ans 2.
Introduction
"Digital Universe" term specifies this type of
vast amounts of quantitatively developed data; after that, they are reproduced
and ultimately enormously eaten YoY basis. Every day, individuals in various
companies worldwide are generating a substantial amount of data. As per the
estimate of IDC (International Data Corporation) in 2005, the probable digital
universe size was 130 Exabytes (EB) by the year's end. By 2017, the digital
universe had expanded to 16 ZB (
3. WHO (World Health
Organization) has declared monkeypox a new health emergency, which is wreaking
havoc in many countries. Assuming the Indian government is preparing for
another covid lockdown-like situation, executives at D-Mart Stores decided that
the situation offered a great opportunity for one of their newest data-driven
weapons, something that the company calls predictive technology. A week ahead
of the lockdown announcement, Mr. Damani, D-Mart's head, pressed his staff to
come up with forecasts based on what had happened when covid struck in 2020.
Which type of
analytics will be best suited to solve problems and which technique can be
applied in predictive technology in the health sector?
a. Which type of
analytics will be best suited to solve this problem and which technique will
you apply in this case? Explain the data needed to solve this problem. (5
Marks)
Ans 3a.
Introduction
Using forecasting and modeling methods, predictive
analytics aids in figuring out what has a high possibility of happening in the
future. Medical specialty societies, physicians, researchers, every other
healthcare stakeholder, and pharmaceutical businesses can use those forecasts
to provide the best feasible look after individual patients.
Concept &
Application
Predictive Analytics’
role?
b. Explain
the difference between BI and BA as to how can they help optimize the supply
chain in this case. Illustrate the possible outcome achieved in each case (BI
vs. BA) and how they enable business objectives. You can make certain
assumptions but highlight them. (5 Marks)
Ans 3b.
Introduction
Business analytics (BA) and Business intelligence (BI)
leverage data analysts to generate information to ensure that enterprises can
make data-driven and more intelligent choices. To discover the distinction
between them and how to use each in any business, let's check out every one
thoroughly.
Concept &
Application
BI is a set of modern technologies and
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