DBB1205 – RETAIL MANAGEMENT - Manipal University BBA Solved Assignments Latest

 

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ASSIGNMENT

SESSION

feb/mAR 2022

PROGRAM

BACHELOR of business administration (BBA)

SEMESTER

II

course CODE & NAME

DBB1205 – RETAIL MANAGEMENT

CREDITS  

2

nUMBER OF ASSIGNMENTS & Marks

02

30 Marks each

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 - 450 words. Each question is followed by evaluation scheme.

Q.No

Assignment Set – 1

Questions

Marks

Total Marks

1.       

Define retail strategy. Discuss the various strategies adopted by retailers to grow their business.

2+8

10

2.       

The classification of retail stores can be summarized in store and non-store formats. List and explain sub-categories of both store and non-store formats.

10

10

3.       

Do you think that the selection of retail store site can be systematic based on certain parameters and steps to be followed? Justify the context with description.

2+8

10

 

Q.No

Assignment Set – 2

Questions

Marks

Total Marks

4.   

Define retail pricing. What are the factors influencing retail prices? Elaborate various pricing strategies available with the retailers.

2+4+4

10

5.       

What are the two most common methods used to analyze the merchandise performance? Explain in detail.

10

10

6.       

Discuss the various types of store layout with examples.

10

10

 

 

 

 

 

         

 

 

            Dear students, get latest Solved assignments by professionals.

Mail us at: help.mbaassignments@gmail.com

Call us at: 08263069601

 

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