BUSINESS COMMUNICATION - Manipal University BBA Solved Assignments Latest

 

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ASSIGNMENT 

SESSION 

JULY 2022 

PROGRAM 

BACHELOR OF BUSINESS ADMINISTRATION (BBA) 

SEMESTER 

II 

COURSE CODE & NAME 

DBB 1201– BUSINESS COMMUNICATION

CREDITS    

4 

NUMBER OF ASSIGNMENTS & MARKS 

02 

30 Marks each 

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 - 450 words. Each question is followed by evaluation scheme. 

Q.No 

Assignment Set – 1 

Questions 

Marks 

Total Marks 

1.            

Discuss the importance of effective business communication at workplace. What is the role of the formal and informal channels of communication in building up a good communication network.

4+6

10 

2.            

Premature evaluations and hurried conclusion distort listening. Discuss in detail and write the solution for the same.

5+5 

10 

3.            

How does general writing differ from business writing, in terms of language, style and tone?

10

10 

 

Q.No 

Assignment Set – 2 

Questions 

Marks 

Total Marks 

4.            

Illustrate the five steps of SQ3R techniques of reading.

2*5 

10 

5.            

Explain the principles of writing a business letter. Write a note on types of business letter.

5+5

10 

6.            

Highlight the specific objectives of corporate advertising. Explain the different types of corporate advertising.

5+5 

10 

 

 

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