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Organisational Theory, Structure
and Design
April 2025 Examination
1. For a developing economy like
India, encouraging the start-up culture is essential. In this scenario,
evaluate the different necessary features of organisation – a large scale
company vs a start-up. Add suitable examples.
(10 Marks)
Ans
1.
Introduction
In
a developing economy like India, fostering a robust start-up ecosystem is vital
for driving innovation, generating employment, and enhancing economic growth.
With policies like "Startup India," the government has demonstrated
its commitment to nurturing entrepreneurial ventures. However, while start-ups
serve as innovation hubs and disrupt traditional models, large-scale companies
are pivotal for capitalizing on economies of scale, maintaining stability, and
contributing significantly
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2. Kinetics mobile is losing market
share to its competitors India. Analyse using the 7-S Framework of McKinsey to
identify potential changes in the strategy of the firm to secure its market
position. Evaluate various internally focussed organisational aspects that
needs attention. Give suitable examples.
(10 Marks)
Ans
2.
Introduction
Kinetics
Mobile, facing dwindling market share in India, must reassess its strategy and
internal organizational alignment to regain its competitive edge. The Indian
mobile market is highly competitive, characterized by rapid technological
advancements, price-sensitive consumers, and the dominance of brands like
3. Ananya, the Managing Director of
Summer Vibes clothing company wants to introduce a new work culture for
enhancing Organisational Effectiveness. In this context, answer the following
with examples:
a.
Evaluate various organisational parameters
for enhancing a
clothing company’s effectiveness. (5 Marks)
Ans 3a.
Introduction
Ananya,
the Managing Director of Summer Vibes Clothing Company, aims to introduce a new
work culture to enhance organisational effectiveness. In the competitive
clothing industry, effectiveness is driven by various parameters, including
operational efficiency, innovation, employee engagement, and customer
satisfaction. Addressing these parameters holistically can ensure better
alignment of the company’s resources, foster a positive work environment, and
improve overall performance in a dynamic
b. Analyze the theory on the Goal
Approach along with its pros and cons. (5 Marks)
Ans
3b.
Introduction
The
goal approach evaluates organisational effectiveness based on the achievement
of predefined objectives. For Summer Vibes Clothing Company, this theory is
highly relevant as it emphasizes aligning activities, resources, and strategies
toward specific outcomes such as revenue growth, customer satisfaction, and
employee productivity. However, while the approach offers a focused
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