Feb drive 2011
Bachelor of Business
Administration-BBA Semester 6
BB0031 - Management
development (4 Credits )
Marks 60
Q.1 Explain the features of Management.
Ans : Features of management:
1. Multi-disciplinary approach:
Management has grown as a separate discipline drawing upon the knowledge
and skills of various disciplines like economics, commerce, cooperation,
finance, political science, sociology, statistics, demography, quantitative
techniques, engineering, ecology, geography, biology, etc.
2. Dynamic and relative principles:
Management principles and systems are dynamic, open, progressive and
flexible in nature-not rigid, closed or absolute. They can be adapted or
modified to suit the requirements of different types of organizations and changed
situations.
3. Organized activity:
Management is not an isolated activity but is essentially a teamwork in
formally organized groups.
4. Existence of objective:
Determination of organizational objectives and their accomplishment form
the core of managerial activity.
5. Working with and through people:
Management is essentially leading, guiding, developing and motivating
people to effective performance for attainment of common goals.
6. Integration of resources:
Management is integrating and balancing of all resources- both material
and human-for their optimum utilization, so as to achieve effective results.
7. Management- Both a Science and an Art:
Management is a science because it consists of an organized knowledge and
systematic body of principles. It is, however, a combination of social sciences
and behavioral sciences, not an exact science like the physical or natural
sciences.
8. Management a profession:
Management has now emerged as a profession as managers, to be effective,
must acquire the basic professional knowledge and skill in managing, through
formal management education or management training; develop the right
managerial attitude, sense of professional responsibility and service motive
follow the professional code of ethics; and associate themselves with
professional management associations or institutions.
9. University
of Management :
The basic process and the principles of management are applicable in all
situations, in different organizations and countries, with such modifications
as deemed necessary.
10. Management both a technical and a social process:
Management integrates, in all its decisions and actions, the technical
and the social aspects, the economic and the human aspects of the organization.
11. Management includes administration:
Although different authors have expressed different views about the use
of these two terms and many of them have mentioned several points of
distinction or difference between them, for all practical purposes, management
and administration are considered as the same - with regard to
responsibilities, tasks and process.
12. Management a multi-purpose organ:
Management is a "multi-purpose organ" of a business enterprise
(which is itself a specific organ of a industrial society") that
"manages a business, manages managers, manages workers and work" to
quote the inimitable words of Peter Drucker, "If one of them were omitted,
we would not have management anymore and we also would not have a business
enterprise or an intestinal society".
Q.2 Discuss the kinds of plans.
Ans : Types of plans:
Planning is a process and plan is its outcome. Plan is a sort of
commitment to accomplish all the activities needed for the attainment of
special results, from this point of view there are many plans. The following
study will help in understanding different kinds of plans.
1.Objectives:
objectives are those end points for the attainment of which all the
activities are Undertaken.
Following are the examples of objectives:
(I )To improve the communication system to hold regular staff meeting and
publish a newsletter.
(2)To cross the 20,0 00 crore mark in turnover of soaps.
2. Strategies:
Strategies refer to those plans which are prepared in view of the move of
the competitors and whose objective is to make possible the optimum utilization
of resources.
3. Policies:
Policies are those general statements which are decided for the guidance
of the employees while taking decision. Their purpose is laying down a limit
within which a particular work can be done or decision taken. Objectives decide
what is to be achieved and the policies tell us how it can be achieved.
4.Procedures :
Procedures are those plans which determine the sequence of any work
performance. For example, the recovery of money from the debtors can be done in
the following order:
(a)Writing letters, (b) connecting on telephone, (c) Meeting
personally,(d0 taking legal action.
This is the procedure of collecting money from all the debtors. There is
a difference between policies and procedures.
5. methods:
Methods is that plan which determines how different activities of the
procedure are completed. Methods is not related to all steps but only to one
step of the procedure . it is more detailed than procedure . there may be many
methods to do a particular work. After extensive study, a method has to be
selected from which a worker feels minimum fatique, increase in productivity
and there is reduction in costs.
6 Rules:
Rules till us what is to be done and what is not to be done in particular
situation. In the absence of rules there is no need to take any decision.
Whatever is said in the rules has to be followed without any thinking. For
example, the rule “ No smoking in the factory “is applicable to everybody and
it must be observed. Provision for punishment in case of non-observing of the
rule can also be made.
7.Budget:
Budgets describe the desired results in numerical terms. A budget is that
planning which provides detailers about estimated money, material time and
other resources for the achievement of pre determined objectives of various
departments. For example, the sales department’s budget gives estimated figures
about the type of material that will be purchased, its quantity, the time of purchase
and the amount to be spent on it. Similarly, budget of other departments are
also prepared.
Q.3 Explain various objectives
of coordination.
Ans : Co-ordination means
to integrate (bring together) all the activities of an organisation. It is done
for achieving the goals of the organisation. There must be proper co-ordination
throughout the organisation.The synchronization and integration of activities,
responsibilities, and command and control structures to ensure that the
resources of an organization are used most efficiently in pursuit of the
specified objectives. Along with organizing, monitoring, and controlling,
coordinating is one of the key functions of management.
1. Coordination encourages team spirit:-
There exist many conflicts and rivalries between individuals,
departments, between a line and staff, etc. Similarly, conflicts are also
between individual objectives and organisational objectives. Coordination
arranges the work and the objectives in such a way that there are minimum
conflicts and rivalries. It encourages the employees to work as a team and
achieve the common objectives of the organisation. This increases the team
spirit of the employees.
2. Coordination gives proper direction:-
There are many departments in the organisation. Each department performs
different activities. Coordination integrates (bring together) these activities
for achieving the common goals or objectives of the organisation. Thus,
coordination gives proper direction to all the departments of the organisation.
3. Coordination facilitates motivation:-
Coordination gives complete freedom to the employees. It encourages the
employees to show initiative. It also gives them many financial and
non-financial incentives. Therefore, the employees get job satisfaction, and
they are motivated to perform better.
4. Coordination makes optimum utilisation of resources:-
Coordination helps to bring together the human and materials resources of
the organisation. It helps to make optimum utilisation of resources. These
resources are used to achieve the objectives of the organisation. Coordination
also minimise the wastage of resources in the organisation.
5. Coordination helps to achieve objectives quickly:-
Coordination helps to minimise the conflicts, rivalries, wastages, delays
and other organisational problems. It ensures smooth working of the
organisation. Therefore, with the help of coordination an organisation can
achieve its objectives easily and quickly.
6. Coordination improves relations in the organization:-
The Top Level Managers co-ordinates the activities of the Middle Level
Managers and develops good relations with them. Similarly, the Middle Level
Managers co-ordinates the activities of the Lower Level Managers and develops
good relations with them. Also, the Lower Level Managers co-ordinates the
activities of the workers and develops good relations with them. Thus,
coordination overall improves the relations in the organisation.
7. Coordination leads to higher efficiency:-
Efficiency is the relationship between Returns and Cost. There will be
higher efficiency when the returns are more and the cost is less. Since
coordination leads to optimum utilisation of resources it results in more
returns and low cost. Thus, coordination leads to higher efficiency.
8. Coordination improves goodwill of the organization:-
Coordination helps an organisation to sell high quality goods and
services at lower prices. This improves the goodwill of the organisation and
helps it earn a good name and image in the market and corporate world.
Q.4 Write a note on Human Relations School of Management.
Ans : The human relations
approach can also be seen as a response to a highly charged and polarized
social climate in which labor and management were viewed as fundamentally
opposed to one another, and communism was seen as a very real and immediate
danger to the social order -- the notion of class struggle propounded by
Marxist theorists was taken very seriously. By focusing on the extent to which
workers and managers shared economic interests in the success of the
organization, the human relations approach can be seen as an attempt to move
beyond the class struggle idea. Of course, the human relations approach (which
really emerged in the late 1930s) was made possible by the fairly coercive
suppression of the most radical organized labor movements. The sidebar
describes one such movement, and is provided in order to indicate the social
climate extant in the period immediately preceding the emergence of the human
relations approach.
In essence, the human relations approach sees the organization as a
cooperative enterprise wherein worker morale is a primary contributor to
productivity, and so seeks to improve productivity by modifying the work
environment to increase morale and develop a more skilled and capable worker.
The basic principles of the human relations approach are as follows:
(1) Decentralization :
The strict notion of hierarchy employed by classical management theorists
is replaced with the idea that individual workers and functional areas (i.e.,
departments) should be given greater autonomy and decision-making power. This
requires greater emphasis on lateral communication so that coordination of
efforts and resources can occur. This communication occurs via informal
communication channels rather than the formal, hierarchical ones.
(2) Participatory Decision-Making :
Decision-making is participatory in the sense that those making decisions
on a day-to-day basis include line workers not normally considered to be
"management." The greater autonomy afforded individual employees --
and the subsequent reduction in "height" and increase in span of
control of the organizational structure -- requires that they have the
knowledge and ability to make their own decisions and the communication skill
to coordinate their efforts with others without a nearby supervisor.
(3) Concern for Developing Self-Motivated Employees :
The emphasis on a system of decentralized and autonomous decision-making
by members of the organization requires that those members be highly
"self-motivated" (that is, able to set their own task-related goals
and monitor their own performance in achieving them). So one goal of managers
in such an organization is to design and implement organizational structures
that reward such self-motivation and autonomy. Another is to negotiate working
relationships with subordinates that foster effective communication in both
directions.
Thus, the human relations approach suggests changes in the structure of
the organization itself, in the nature of work, and in the relationship between
supervisor and subordinate. Each of these changes relies upon assumptions about
the individual, the organization, and communication , just like any other
theory of organizations.
Q.5 Discuss the various kinds of
decisions.
Ans : There are many types
of decisions which would be required to make as a manager. Three most widely
recognised classifications are:
1. Personal and Organisational Decisions
2. Basic and Routine Decisions
3. Programmed and Non-programmed Decisions
1. Personal and Organisational Decisions :-
the basic difference between Personal and Organisational decisions is
that "personal decisions cannot ordinarily be delegated to others, whereas
organisational decisions can often if not always be delegated" .Thus, the manager makes organisational
decisions that attempt to achieve organisational goals and personal decisions
that attempt to achieve personal goals. The personal decisions can affect the
organisation, as in the case of a senior manager deciding to resign. However,
if we analyse a decision, we may find that the distinctions between personal
and organisational decisions are a matter of degree. We are, to some extent,
personally involved in any organisational decision that we make and we need to
resolve the conflicts that might arise between organisational and personal
goals.
2. Basic and Routine Decisions :-
Another common way of classifying types of decisions is according to
whether they are basic or routine. Basic decisions are those which are unique,
one-time decisions involving long-range commitments of relative permanence or
duration, or those involving large investments. Examples of basic decisions in
a business firm include plant location, organisation structure, wage
negotiations, product line, etc. In other words, most top management policy
decisions can be considered as basic decisions. Routine decisions are at the
opposite extreme from basic decisions. They are the everyday, highly
repetitive, management decisions which by themselves have little impact on the
overall organisation. However, taken together, routine decisions play a
tremendously important role in the success of an organisation. Examples of,
routine' decisions are an accountant's decision on a new entry, a production
supervisor’s decision to appoint a new worker, and a salesperson's decision on
what territory to cover. Obviously, a very large proportion of the decisions
made in an organisation are of the routine variety. However, the exact
proportion of basic to routine types depends on the level of the organisation which the decisions are made.
3. Programmed and Non-programmed Decisions:-
The difference between Programmed (routine, repetitive) decisions and
Non-programmed (unique, one-shot) decisions. While programmed decisions are
typically handled through structured or bureaucratic techniques (standard
operating procedures), non-programmed decisions must be made by managers using
available information and their own judgement. As is often the case with
managers, however, decisions are made under the pressure of time.
An important principle of organisation design that relates to managerial
decision making is Gresham's Law of Planning. This law states that there is a
general tendency for programmed activities to overshadow non-programmed
activities. Hence, if we have a series of decisions to make, those that are
more routine and repetitive will tend to be made before the ones that are
unique and require considerable thought.
Q.6 Write a note on Internal and
External sources of recruitment.
Ans : Definition of Recruitment:
“Recruitment Is The Process Of Finding And Attracting Capable Applicants
For Employment. The Process Begins When New Recruits Are Sought And Ends When
Their Applications Are Submitted. The Result Is A Pool Of Application From
Which New Employees Are Selected.”
Meaning Of Recruitment:
Recruitment Is Understood As The Process Of Searching For And Obtaining
Applicants For Jobs; From Among Them The Right People Can Be Selected. Though
Theoretically Recruitment Process Is Said To End With The Receipt Of
Applications, In Practice The Activity Extends To The Screening Of Applications
So As To Eliminate Those Who Are Not Qualified For The Job.
Internal Sources of Recruitment
The internal sources of recruitment are:-
1.Promotions :
Promotion means to give a higher position, status, salary and
responsibility to the employee. So, the vacancy can be filled by promoting a
suitable candidate from the same organisation.
2.Transfers :
Transfer means a change in the place of employment without any change in
the position, status, salary and responsibility of the employee. So, the
vacancy can be filled by transferring a suitable candidate from the same
organisation.
3.Internal Advertisements :
Here, the vacancy is advertised within the organisation. The existing
employees are asked to apply for the vacancy. So, recruitment is done from
within the organisation.
4.Retired Managers :
Sometimes, retired managers may be recalled for a short period. This is
done when the organisation cannot find a suitable candidate.
5.Recall from Long Leave :
The organisation may recall a manager who has gone on a long leave. This
is done when the organisation faces a problem which can only be solved by that
particular manager. After he solves the problem, his leave is extended.
External Sources of Recruitment:
1.Management Consultants :
Management consultants are used for selecting higher-level staff. They
act as a representative of the employer. They make all the necessary
arrangements for recruitment and selection. In return for their services, they
take a service charge or commission.
2.Public Advertisements :
The Personnel department of a company advertises the vacancy in
newspapers, the internet, etc. This advertisement gives information about the
company, the job and the required qualities of the candidate. It invites
applications from suitable candidates. This source is the most popular source
of recruitment. This is because it gives a very wide choice. However, it is
very costly and time consuming.
3.Campus Recruitment :
The organisation conducts interviews in the campuses of Management
institutes and Engineering Colleges. Final year students, who're soon to get
graduate, are interviewed. Suitable candidates are selected by the organisation
based on their academic record, communication skills, intelligence, etc. This
source is used for recruiting qualified, trained but inexperienced candidates.
4.Recommendations :
The organisation may also recruit candidates based on the recommendations
received from existing managers or from sister companies.
5.Deputation Personnel :
The organisation may also recruit candidates who are sent on deputation
by the Government or Financial institutions or by holding or subsidiary
companies.
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