E-Commerce (Part -2)

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National Institute of Business Management
Chennai - 020

FOURTH SEMESTER MBA

Subject : E-Commerce  (Part -2)


Attend any 4 questions.  Each question carries 25 marks
(Each answer should be of minimum 2 pages / of 300 words)


1.            What are the benefits of Digital Library? Explain.]

Answer: Information and Communication Technology has revolutionized the concept of libraries. Each and every library is slowly getting digitized. A 'digital library' comprises digital collections, services and infrastructure to support lifelong learning, research, scholarly communication as well as preservation and conservation of our recorded knowledge. It is also a process of democratization of information. This article will discuss the factors that will necessitate the traditional libraries to get digitized, as well as the definition, advantages and





2.            What are the advantages of online education and training? Explain.

Answer: Within a few years, the way we learn will not look the same as it does today. With the rising transportation and infrastructure costs, schools at all levels, the government and private enterprise are all recognizing the enormous benefits of online training and learning. Online training and learning saves money all the way around. It reduces building and maintenance costs and increases the flexibility of learning. Even small business entrepreneurs are jumping on the eLearning bandwagon.

Because the Internet is global, there is a much larger market from which to attract interested participants to your online presentation, webinar or training event. Besides having a much larger market to pull from, conducting a webinar or







3.            Explain the different advertising strategies used by internet user  agencies.
Answer:

4.            Explain the applications of Data mining.

Answer: Data mining is a process that analyzes a large amount of data to find new and hidden information that improves business efficiency. Various industries have been adopt data mining to their mission-critical business processes to gain competitive advantages and help business grows. This tutorial illustrates some data mining applications in sale/marketing, banking/finance, health care and insurance, transportation and medicine

Data mining is widely used in diverse areas. There are a




5.            Write an essay on intra-organizational commerce.
Answer:

6.            Describe the forms of web conferencing.
Answer: The life-support of businesses and organizations today is communication. Advances in technology have made it very easy for people to communicate. There is the telephone and also e-mail, which has literally made the world a much smaller place. But both these types and ways of communication lack an essential aspect of communication, and that is personal or face-to-face contact.
Being able to see a person’s facial expressions sometimes becomes more important that what is being said. Documents needing to be reviewed are impossible to do if you cannot see what is being changed or marked up. In such situations Web Conferencing is of great help. Web conferencing can also be of different types such as:

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Send your semester & Specialization name to our mail id :
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