BBA404- SMALL BUSINESS MANAGEMENT

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DRIVE

Spring 2017

Program

BBA

Semester

4

Subject code & name

BBA404- SMALL BUSINESS MANAGEMENT

1 Write short notes on the following:

a) Significance of small business

b) Evolution of small business in India

Answer: a) Significance of small business can be understood under two dimensions – its contribution to the national economy and its contribution to entrepreneurship contribution to the economy. Both in developed and developing countries, small business plays a pivotal role in generating employment,

2 Elaborate on concept of strategic management and strategy.

a)Concept of strategic management

b)Strategy

Answer: According to Peter Drucker “strategic management is not a box of tricks or a bundle of techniques but it is analytical thinking and commitment of resources to action.” Strategic management, in the view of Arthur A Thompson Jr & A J Strickland II, consists of five inter-related

3 Describe the following:

a) Capacity management and

b) Types of manufacturing processes.

Answer: a) Capacity refers to the output the plant can produce in a time period. Building capacity in excess of demand requirement will result in blocking up of funds in idle capacity. Too short a capacity will force the business to forego orders resulting in customer dissatisfaction. Consequently, it will sap the morale of the marketing staff. It is imperative that the right

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(Prefer mailing. Call in emergency )