BBA401- E-COMMERCE

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ASSIGNMENT DRIVE Spring 2017

PROGRAM BACHELOR OF BUSINESS ADMINISTRATION (BBA)

SEMESTER IV

SUBJECT CODE & NAME –

BBA401- E-COMMERCE

Q1. Define E-Commerce. What are the various functions and applications of E-Commerce?

a. Define E-Commerce 2

b. Explain the functions of E-Commerce

Explain the applications of E-Commerce

Answer:

E-commerce is an advanced technology related to commerce and the electronic media, the computer in particular. It is first important to understand the term ‘business’, which refers to the exchange of goods, items or commodities and services or applications for money.

A popular definition of business is as follows: Business is the exchange or the buying and selling of entities (goods or commodities) on a very large scale involving transportation from one place to another.

In e-commerce,

Q2. Write Short notes on

a. Local Area Network (LAN)

b. Wide Area Network (WAN)

c. Domain Names

d. Hyper Text Markup Language (HTML)

Answer:

a. Local Area Network (LAN): A LAN (refer to Figure 2.1) covers only a limited geographically area ranging from 0 to 2 Km, such as organizations, home, buildings. In a local area network, nodes are connected in a network and operating systems are installed on them.

In this type of networking, generally, Cat 5 cable (8 wires) is used, meaning the connection is done through

Q3. Explain three important types of business models in practice. Give example to each of the models.

Answer:

There are three fundamental types of business models in practice. These are:

1. Business-to-Business (B2B)

2. Business-to-Consumer (B2C)

3. Consumer-to-Consumer (C2C)

1. Business-to-Business Model

The business-to-business (B2B) model needs two or more business organizations that do business with each other. It entails commercial activity among companies through the Internet as a medium. At present, there are many types of e-commercees. The B2B e-commerce is of   the

Ques4. Explain the different categories of electronic payment systems in detail.

Ans Types of Electronic Payment Systems (EPS)

There are three main categories of EPS.

1. Banking and Financial Payments

• Large-scale or whole payment (e.g., bank-to-bank transaction)

• Small-scale or

Ques5.What is internet marketing? Briefly explain the different types of internet marketing.

AnsThe term Internet marketing is interchangeably used for Web marketing, e-marketing, Internet advertising or online marketing. The wide availability of the World Wide Web allows businessmen

Ques6. Write a short note on the following:

 a. Electronic Data Interchange (EDI)

b. Electronic Customer Relationship Management E-CRM

Ans a. Electronic Data Interchange (EDI)

Earlier, companies used paper for conducting business. They used to enter data into a business application, print the form containing the data, and mail this form to a trading partner. The exchange of information between companies relied heavily on the postal system. The trading partner, after receiving the form, used to re-key the data into another business application. Inherent in this process are poor response times

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( Prefer mailing. Call in emergency )