Course: Marketing of Financial Services

Dear students get fully solved assignments

Send your semester & Specialization name to our mail id :

help.mbaassignments@gmail.com

or

call us at : 08263069601

NMIMS Global Access

School for Continuing Education (NGA-SCE)

Course: Marketing of Financial Services

Internal Assignment Applicable for December 2016 Examination

Assignment Marks: 30

Instructions:

·       All Questions carry equal marks.

·       All Questions are compulsory

·       All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.

·       All answers to be written individually. Discussion and group work is not advisable.

·       Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.

·       Students should write the assignment in their own words. Copying of assignments from other students is not allowed.

Question. 1. One week ago you bought a ULIP from a private Life Insurance company. On receiving the policy copy, you realize that the Life Insurance policy was mis-sold. Would it be possible for you to return the policy? What strategy would you follow to settle the matter with the insurance company? (Marks 10)

Answer: Unit Linked Insurance Plan (ULIP) purchase needs to be done very carefully. In the matter, when you have purchased Unit Linked Insurance Plan (ULIP) but realized that you have bought a mis-sold insurance policy from private Life Insurance company then you would need to prepare the proper strategy that will allow you to settle the matter of mis-sold policy efficiently. There is a way of policy return but it is not always applicable for you so it is better that you make the selection of best and most suitable strategy which can give you the best resolution of your problem in shortest period of time.

Question. 2. Develop a Public Relations campaign for a Life Insurance company of your choice. (Marks 10)

Answer: Life insurance is one of the most important parts of our lives. Insurance allows us to stay safe and therefore the market of insurance is really very huge. The use of public relation campaign can allow you to obtain endorsements of third party groups and it will allow you to make new customers as well. This will make your sales strategy strong because it will make customers feel confident about the trustworthiness of the insurance company. On the basis of your target market, distribution of press release or a Public

Question. 3. Gyan Joshi, aged 35 years, is employed with a MNC. His wife Payal, aged 34 years, is also working part - time. The couple has two children - daughter Rima aged 7 years and son Ansh aged 4 years. Gyan and Payal require your help to make few financial decisions. (Give justification and reasoning for the option you would suggest to your client. You can make any assumptions to further build up your case.

a) Children’s higher education: Child plan of an life insurance company or a Mutual Fund SIP along with a Life Insurance term plan (5 Marks)

Answer: When it is the matter of education of children then the expenses gets higher and higher. The costs of educational expenses are going higher and higher every year and when you are planning for your kid’s higher educational fund for future then it is necessary that you keep the expanse requirement and educational expanse raise possibility in mind while making any decision. Decision should be made on the basis of proper analysis.

b) Retirement Planning: Fixed deposits or Mutual Fund SIPs in a diversified equity fund (5 Marks)

Answer: Retirement process is always stressful but it can be actually a pleasure for you when you will actually feel relief at the retirement time if you will take right insurance policy, fixed deposit or mutual fund SIP for this purpose.

Retirement planning is always considered best idea because when you plan your retirement in advance then you can expect good after retirement experience as well. There are so many options that you can choose to make your retirement planning successful such as Fixed deposits, Mutual Fund SIP or insurance policy.

Dear students get fully solved assignments

Send your semester & Specialization name to our mail id :

help.mbaassignments@gmail.com

or

call us at : 08263069601