ML0012-Store Operations

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ASSIGNMENT

DRIVE	SPRING 2014
PROGRAM	MBADS (SEM 3/SEM 5) MBAFLEX/ MBAN2 (SEM 3) PGDROMN (SEM 1)
SUBJECT CODE & NAME	ML0012-Store Operations
BOOK ID	B1763
CREDIT	4
MARKS	60

1 “Managing a retail store is a complex activity”. Explain this statement in context to the role of a Retail store manager?

Answer: Managing a retail store is a complex activity. Retail store running cost is continuously increasing. More and more stores are coming into picture and competition is becoming tough day by day. Profits are continually shrinking.

Therefore, the role of retail manager becomes more

2. Explain the activities required in maintaining a store with its components?

Answer: Store maintenance includes all the activities involved in managing a store’s facilities, such as management of exterior and interior physical facilities. The exterior facilities include the parking arrangements, the entrances to the store, and signs and windows outside the store. Interior facilities include the arrangements for windows, walls, flooring, ceiling, climate control, energy use, fixtures and shelves, displays, and signs and sidewalks. Shoppers will not come to a store whose washrooms, staircases, elevators and floor areas are poorly maintained. Thus, it requires regular cleaning of lights, fixtures, washrooms, elevators, floor areas, dustbins, water coolers and air conditioners, besides quick replacement of burned out

3. Describe the different types of store layouts?

Answer: Store layouts outline location and size of each section, permanent fixtures, if any, movement of lifts and trolleys (in case of heavy merchandise, like furniture) within the store. A floor plan will also depend on the type of merchandise to be stored, location of the building and the overall store design. A good layout plan helps in optimum utilization of all the available resources.

The different types of store layouts are

1. Straight Floor Plan

4 What are the different classifications of retail merchandise?

Answer: Classification on the Basis of Nature of Merchandise

1. Apparel: Apparel merchandise is anything that a human being puts on hisbody. Clothing, hats, gloves, shoes and scarves, etc., come under thecategory of apparel.

2. Consumer durables: Any type of product that is purchased by consumersfor long-term usage usually falls under the category of consumer durables.As opposed to many goods that are intended for consumption in the short term, consumer durables are intended for repeated or day to day usage.Prominent goods under consumer durables

5 “Standardization is the process of establishing the acceptable levels of various characteristics on the basis of study, experiment and statutory requirements”?Comment

Answer: Standardization is the process of establishing the acceptable levels of various characteristics on the basis of study, experiment and statutory requirements. It is different from specification. It is beneficial to optimize the number of items and thereby reduce the stock levels. For the same value of business, standardization reduces the variety to be obtained and stored, resulting in the reduction of cost. For example, if five items of five different brands are stocked and displayed, then it might require five different

6. Write short notes on:

a)Quality Control Procedure:

 1. At the time of checking and receiving

(i) The receiving process is not complete until delivery receipts have been verified against the corresponding purchase order, the distribution centre dispatch advice note and the consignment note.

(ii) The receiving officer is empowered to refuse delivery of merchandise in case it is not as per the purchase order or with the dispatch report issued by the distribution centre.

(iii) It is the sole responsibility of the receiving

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