BBA505 - Entrepreneurship Management

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ASSIGNMENT

DRIVE WINETR	SPRING 2014
PROGRAM	BBA
SUBJECT CODE & NAME	BBA505 - Entrepreneurship Management
SEMESTER	v
BK ID	B1853
CREDITS	4
MARKS	60

1 Define ‘entrepreneurship’. Describe the characteristics of an entrepreneur.

Answer : In political economics, entrepreneurship is the process of identifying and starting a new business venture, sourcing and organizing the required resources, while taking both the risks and rewards associated with the venture.

 Tenacity

Starting a business is an ultramarathon. You have to be able to live with uncertainty and push through a crucible of obstacles for years on end. Entrepreneurs who can avoid saying uncle have a better chance of finding their market and outlasting their inevitable mistakes. This trait is known by many names--perseverance, persistence, determination, commitment, resilience--but it's really just old-fashioned stick-to-it-iveness.

2  What is meant by business plan? Describe the contents of a business plan.

Answer : A written document describing the nature of the business, the sales and marketing strategy, and the financial background, and containing a projected profit and loss statement

A business plan is also a road map that provides directions so a business can plan its future and helps it avoid bumps in the road. The time you spend making your business plan thorough and accurate, and keeping it up-to-date, is an investment that pays big dividends in the long term.

Title Page and Contents

3  Write short notes on the following:

1. Marketing the new venture

Answer : A marketing plan for a new venture is not the same as a plan for an existing business as it begins with distinguishing

business planning through the vision, strategy, tactics and standards, as well as from a business plan including several sub-plans such as a financial plan, a

Dear students get fully solved  SMU BBA Spring 2014 assignments

Send your semester & Specialization name to our mail id :

  “ help.mbaassignments@gmail.com ”

or

Call us at : 08263069601