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EDA and Data Visualization
Jun 2026 Examination
Q1.
A major healthcare provider is analyzing hospitalization records across
different departments to optimize resource allocation. The dataset contains
thousands of individual patient visits with information including department,
admission and discharge timestamps, patient demographics, and diagnostic codes.
The provider's leadership wants to identify which departments consistently have
the highest patient load per day, as well as trends in severity and patient age
profiles. However, the raw data's granularity makes it challenging to see
actionable patterns or anticipate capacity bottlenecks. How would you apply
aggregation and derived variable techniques to summarize this data and identify
both the highest-load departments and department-specific patient
characteristics? Outline which aggregation methods and feature engineering
approaches you would use, and explain why these choices would provide insights
for operational planning. (10 Marks)
Ans
1.
Introduction
Raw healthcare data at the patient-visit level is too
granular to be directly useful for operational planning. A dataset with
thousands of individual admission records tells you everything about each
patient but nothing about the patterns that matter for resource allocation
decisions. Aggregation and feature engineering are the tools that transform
this raw granularity into actionable intelligence. In this scenario, the
healthcare provider needs to move from individual records to department-level
summaries, time-based patterns, and derived indicators of severity and patient
profile. Applying these techniques correctly will allow leadership to see
exactly where capacity pressure is building and which departments need what
kind of
Q2
(A). A multinational retail company is analyzing its sales and customer data to
improve marketing effectiveness and operational efficiency. During data
profiling, the team finds thousands of duplicate records, caused by
inconsistent spelling of names, system integration errors, and different date
formats. Senior management is concerned that simply deleting duplicates might
result in the loss of valuable information, yet keeping them could distort key
analytics such as customer loyalty and sales frequency. The company is
considering options that include merging records, standardizing formats, or
eliminating duplicates. Evaluate the consequences of each proposed solution for
handling duplicate records in this scenario. Justify which approach or
combination of approaches would best balance data accuracy, business value
preservation, and operational feasibility for the company. (5 Marks)
Ans
2(A).
Introduction
Duplicate records distort every downstream metric in a
retail analytics system. In a company where loyalty scoring and purchase
frequency drive marketing decisions, duplicates do not just create noise. They
actively mislead the business. Each proposed solution has distinct consequences
that must be evaluated before a
Q2
(B). A multinational consumer goods company recently unveiled a quarterly
performance report to its board. The dashboard, filled with stacked bar charts
showing hundreds of product lines, made use of vibrant color palettes,
overlapping annotations, and complex gridlines. Several board members expressed
confusion over sales trends, category comparisons, and the relevance of certain
highlights. Debates arose about whether the core message was lost amid the
visual overload, potentially obstructing effective executive decision-making.
Evaluate the visualization approach adopted in the company's quarterly
dashboard. Critique the use of visual elements in terms of cognitive load,
data-to-ink ratio, and clarity for executive stakeholders. What alternative
strategies would you recommend to optimize decision-making while ensuring
insights are both clear and actionable? (5 Marks)
Ans
2(B).
Introduction
A dashboard that confuses its audience has failed its
purpose regardless of how much data it contains. For an executive board making
strategic decisions under time pressure, visual clarity is a functional
requirement, not a design preference. The quarterly dashboard described here
violates
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