Course: Business Communication and Etiquette

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NMIMS Global Access
School for Continuing Education (NGA-SCE)

Course: Business Communication and Etiquette

Internal Assignment Applicable for December 2015 Examination

Assignment Marks : 30






 Answer the following questions.             (10 Marks)


Q.1  a. Explain the causes of miscommunication at organizational levels.

Answer :In the workplace miscommunication can be blamed for a significant amount of conflict and the   that it stirs. It would be unrealistic to think all miscommunication could be prevented, but if we understood its causes, the percentage could likely be decreased. Five common causes include:

1) Being unaware of nonverbal communication

A significant portion of miscommunication occurs with




Q.2  Write detailed answers for the following questions.       (10 Marks)


a.  What  are  the  elements  of  persuasive  messages?  Please  write  the  three-step  writing
process for persuasive messages.


Answer : The three main means of persuasion are:
·         Reason – appealing to your audience’s rationality and logic.  Giving your point of view in an informed and fair manner.
·         Emotion – creating feelings in your audience that lead them to your point of view.
·         Beliefs – using the values and beliefs of your audience to build your argument.
You can use all of these for persuasive writing.




b.  Define an Oral Report. What are the characteristics of effective Oral Reports?

Answer : Great communication skills are your ticket to success in the academic and business world. But have you ever been overcome by fear or anxiety prior to going on a job interview or speaking in front of an audience? Knowing when to choose oral communication and polishing your speaking skills can help you at every stage of your career.

Oral communication is the process of verbally transmitting information and ideas from one individual or group to another. Oral communication can be either Formal or Informal. Examples of informal oral communication include:





Q.3  Read the case study carefully and answer the questions.     (10 Marks)

Facts: - A company in retail segment. The company is currently holding 12 shops in the state  with a staff of 350 on all the levels. The current turnover of the company is 700 crores. The company is planning to add 6 more shops by the end of financial year out of which 3 are opened recently. The company has shifted some of the current staff at the new locations, yet a few shop managers staff has been acquired new from the competitor companies and have been appointed at the older as well as newer locations. 

Problems: 

1. There is a general feeling of dissatisfaction and stress in the staff.

Please analyze and write the causes for the above problems.

Answer :  Limited Career Growth and Advancement
A lack of career growth and advancement is another reason why workers are dissatisfied at their jobs. Employees who feel stuck in their job position are less motivated to maintain high productivity than those who do not. Workers feel valued when employers include them in their long-term plans and show their appreciation through promotions. Employees who move up in an organization and receive just compensation to reflect their title and





2. The Branch Managers are escalating day to day issues to the senior  management instead of handling them at their own level. 

Answer : Branch managers are leaders and innovators in their communities—think community events and business mixers and you’re beginning to get the right idea.

·         Run their branch like it’s their own business.
·         Have direct responsibility in increasing revenues and profitability.
·         Make decisions based on their market and community, and develop plans to increase their customer base.

Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
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