MI0039- E-COMMERCE

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ASSIGNMENT

DRIVE	SPRING 2016
PROGRAM	MASTER OF BUSINESS ADMINISTRATION (MBA)
SEMESTER	IV
SUBJECT CODE & NAME	MI0039- E-COMMERCE
BK ID	B2015
CREDITS	4
MARKS	60

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

Question. 1. Define the concept of e-commerce. Briefly explain the benefits and key challenges of ecommerce.

Answer:The invention of faster internet connectivity and powerful online tools has resulted in a new commerce arena – Ecommerce. Ecommerce offered many advantages to companies and customers but it also caused many problems.

Advantages of Ecommerce

·         Faster buying/selling procedure, as well as easy to find products.

·         Buying/selling 24/7.

·         More reach to customers, there is no theoretical

Question. 2. List and explain the advantages of B2C Model and B2B Model.

Answer:While business-to-business and business-to-consumer Internet marketing strategies are two different animals, in that one model targets businesses and the other consumers, the benefits that B2B and B2C provide to marketers are about the same. In short, both models help businesses increase sales in an increasingly competitive marketplace. In 2012, in the United States the number of potential Internet buyers in this increasingly competitive marketplace reached a new peak: 245 million potential buyers online.

Question. 3. Briefly explain the developments that IT has driven in the banking industry.

Answer:Computers are getting more sophisticated. They have given banks a potential they could only dream about and have given bank customers high expectations. The changes that new technologies have brought to banking are enormous in their impact on officers, employees, and customers of banks. Advances in technology are allowing for delivery of banking products and services more conveniently and effectively than ever before - thus creating new bases of competition. Rapid access to critical information and the ability to act quickly and effectively will distinguish the successful banks of the future. The ba

Question. 4. a. What are the benefits and limitations of Online Publishing?

Answer:While the information available online is staggering, even in our technological age, we cannot forget to mention the fact that not everyone in this day is ready to sit down at a computer screen and read for any great deal of time. Curling up in front of the fire on a cold day with a book in hand can never be replaced by sitting in a cold chair staring at the words on computer screen.

b. Discuss the different approaches of Online Publishing.

Answer:Marketing: Although there are no or few distribution costs for online publishing, it does take a bit of marketing to get people to your site. You must register your publication with as many search engines as possible and, often, this entails a cost. However, if this isn't done, no one will be able to find your site. This process needs to be given regular attention as your description or focus changes and as new search engines are introduced. Also, other sites that have agreed to link to yours need to be regularly contacted to make sure that link will remain on their site. So, while marketing and distribution might be cheaper for the online

Question. 5. a. Elucidate the process of Electronic payment.

Answer:An e-commerce payment system facilitates the acceptance of electronic payment for online transactions. Also known as a sample of Electronic Data Interchange (EDI), e-commerce payment systems have become increasingly popular due to the widespread use of the internet-based shopping and banking.

Over the years, credit cards have become one of

b. Explain the different types of E-Payment Standards.

Answer:Credit cards constitute a popular method of online payment but can be expensive for the merchant to accept because of transaction fees primarily. Debit cards constitute an excellent alternative with similar security but usually much cheaper charges. Besides card-based payments, other forms of payment have emerged and sometimes even claimed market leadership. Wallets like PayPal and Alipay are playing major roles in the ecosystem. Bitcoin payment processors are a cheaper alternative for accepting payments online which also offer better protection from fraud.

Net banking: This is a system, well known in India, that does not involve any sort of physical card. It is used by customers who have accounts enabled with Internet banking. Instead of entering card details on the purchaser's site, in this system the payment

Question. 6. Briefly explain the potential threats to online security.

Answer:It’s a dangerous world out there in the World Wide Web. Just as your mother may have told you to never talk to strangers, the same advice holds true for the virtual world. You may know to be wary of giving strangers your business bank account details. But can you be sure the website you’re logging into is that of your bank and not a forgery created by a cybercriminal?Cybercriminals use many different methods to lure you into parting with your confidential personal or business information. As a small company doing business on the web, you need to be aware of these methods so you can be extra vigilant when online.

Dear students get fully solved assignments

Send your semester & Specialization name to our mail id :

help.mbaassignments@gmail.com

or

call us at : 08263069601