MB0047 – MANAGEMENT INFORMATION SYSTEMS

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ASSIGNMENT

DRIVE
SPRING 2016
PROGRAM
MBA/ MBADS/ MBAFLEX/ MBAHCSN3/ PGDBAN2
SEMESTER
II
SUBJECT CODE & NAME
MB0047 – MANAGEMENT INFORMATION SYSTEMS
BK ID
B1968
CREDITS
4
MARKS
60


Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.


Question. 1 What are the differences between data and information? Briefly explain the different types of information systems.

Answer:Data are simply facts or figures — bits of information, but not information itself. When data are processed, interpreted, organized, structured or presented so as to make them meaningful or useful, they are called information. Information provides context for data.

For example, a list of dates — data — is meaningless without the information that makes the dates relevant (dates of holiday).

"Data" and "information" are intricately tied together, whether one is recognizing them as two separate words or using them interchangeably, as is



Question. 2 How to use information system to support competitive strategy? Explain with an example for each strategy

Answer:Firms with a competitive advantage over others typically have access to special resources that others do not or are able to use resources more efficiently, resulting in higher revenue growth, profitability, or productivity growth (efficiency), all of which ultimately in the long run translate into higher stock market valuations than their competitors.

Michael Porter's competitive forces model describes five competitive forces that shape the fate of the firm.

1.       Traditional competitors: Existing firms that share a firm's market space

2.    New market entrants: New companies have certain advantages, such as not being locked into old equipment and high motivation, as well as disadvantages, such as less expertise and little brand recognition. Some industries



Question. 3 a. Explain First-order and second-order effects

Answer:First-order: First-order approximation (also 1st order) is the term scientists use for a further educated guess[clarification needed] at an answer. Some simplifying assumptions are made, and when a number is needed, an answer with only one significant figure is often given ("the town has 4×103 or four thousand residents").





b. Distinguish between hierarchy and matrix organisational structures

Answer:A hierarchy is an organisation structured in layers where each person has clear roles and responsibilities. Those at the top of the hierarchy have more authority than those lower down. Just as KBR's organisational structure is designed to deliver its business goals and strategy, the organisational structure of Aspire Defence Services Ltd (ADSL) is designed to reflect the intended outcomes of the project. The structure is a






Question. 4 Briefly explain the Customer Relationship Management (CRM) system. What are the various facilities created by CRM?

Answer:Customer relationship management (CRM) is an approach to managing a company's interaction with current and future customers. The CRM approach tries to analyse data about customers' history with a company, to improve business relationships with customers, specifically focusing on customer retention, and ultimately to drive sales growth.



Question. 5 Briefly explain the different aspects of the need for database systems.

Answer:Organizations use large amounts of data. A database management system (DBMS) is a software tool that makes it possible to organize data in a database.

The standard acronym for database



Question. 6 Why privacy is important for individuals in the organisations? Briefly explain. How workplace electronic monitoring is done in the organizations?

Answer:Employee monitoring has become a major issue in human resources management. Different types of monitoring are currently being used by employers, including computer monitoring, video surveillance, investigators, undercover operatives, spying, eavesdropping and wiretapping, and electronic mail and voice mail, and active badge systems. Critics argue that such activities may lead to employer abuses, compromised employee privacy, and weakened occupational health and safety. However, business supporters counter that it is the right of employers to control the work environment and employee productivity, increase their


Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call us at : 08263069601
(Prefer mailing. Call in emergency )


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