BBA106 - COMMUNICATION SKILLS

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DRIVE SPRING 2017

PROGRAM BBA

SEMESTER 1

SUBJECT CODE &

NAME

BBA106 - COMMUNICATION SKILLS

Set 1

Q1. Depending on the channel used and the style of communication, there can be various types of communication. Explain the various types of communication based on channels and style?

(Meaning of communication-2 marks, Types of communication based on communication channels-4 marks, Types of communication based on style and purpose-4 marks) 10 marks

Answer.

Meaning of communication

Communication is a process whereby the meaning is defined and shared between living organisms. Communication requires a sender, a message, and an intended recipient, although the receiver need not be present or be aware of the sender's intention to communicate at the time of communication.

Q2. As a listener, why do you think listening plays a vital role in the organization? Co-relate the importance of the listening process in workplace with probable measures to be taken to improve it.

(Purpose of Listening-3 marks, listening as an Important Skill in Work Place-4 marks, Measure to Improve Listening-3 marks) 10 marks

Answer.

Purpose of Listening

The basic purpose of listening is to pass on the information from the sender to the receiver and that the receiver attentively listens to it. In turn, the listener advocates certain actions accordingly. For example, a child attentively listens to what his parents say and then tries to imitate it. Here, listening plays an important

Q3. Discuss different types of communication network practiced in an organization.

(Meaning of Communication Network-2 marks, Types of Communication Network-8 marks) 10 marks

Answer.

Communication Network

Communication Network refers to a simple form or means of intersection of lines in all directions where messages are sent with high accuracy, speed and smoothness. In other words, it is the pattern of communication among all the employees within the organization and where a number of individuals are involved. It is

Set 2

1. What is internal communication and what are the reasons for having it in the organisation?

Meaning of Internal Communication

Reasons for an organization to have internal communication

Answer: Internal communication refers to the communication that is within the organization and is designed to not reach outside the organization. It differs from the external communication in being confined to the organization, being less formal and in making use of terminologies that are regularly used in that organization. Some managers believe that internal communication unlike external communication,

2 Different purposes of reading require different methods of reading. Describe the various ways of reading. What are the techniques that you can use to improve your reading?

Types of reading

Techniques

Answer: Types of reading

1.      Scanning: It is the fastest type of reading. We use this method when we wish to find some specific information about something in a hurry. We quickly glance through the text, move our eyes quickly over the pages to look for relevant words or phrases that would give us the required information or lead

3 Explain the importance of 7 Cs of Communication.

Importance

Answer: The 7 Cs of communication: Communication plays a vital role in everyday affairs, whether it be in our personal life or at our workplace, the importance of effective communication cannot be over looked. Communication can take place in several forms. It can be through the spoken word, writing or even through written symbols. Even physical gestures play an important role in communication. The tone and pitch of your voice make a difference too. Similarly, a written note always has a tone and mood to it too. Therefore, one ha

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Send your semester & Specialization name to our mail id :

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Call us at : 08263069601

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