SUB : BUSINESS ADMINISTRATION






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MARKS: 80
SUB : BUSINESS ADMINISTRATION
N. B. : 1) Attempt any Four cases
2) All cases carry equal marks.
No : 1

REMAINS OF A DREAM
Q1. Identify and analyse the environmental factors in this case.
Ans 1:
·         Political-: Priority changes with the change in the ruling party.
·         Legal-:




Q2. Who were all responsible for this tragic end?
Ans 2: The organizations responsible for the tragic end are:
a) Uttar Pradesh government: UP government should have analysed the complete situation before hand. They should have




Q3. It is right on the part of the government and promotional agencies to woo entrepreneurs by promising facilities and incentives which they are not sure of being able to provide?
Ans 3:
·         Diluting political image of the nation.
·         Spoiling name of the ruling government.





Q4. Should there be legislation to compensate entrepreneurs for the loss suffered due to the irresponsibility of public agencies? What problems are likely to beloved and created by such legislation?
Ans 4:
·         Problems likely to be solved
·         Increase confidence of entrepreneurs.
·         Safety for entrepreneurs.


Q5. What are the lessons of this case for an entrepreneur and government and promotional agencies?
Ans 5: Lessons for-: Entrepreneur
·         Proper environmental analysis is necessary for success.
·         Always refer for past records before any work.





Case 2: Costs of Delay:
Q1. Discuss internal, domestic and global environments of business revealed by this case.
Ans 1:
Internal/domestic environments
a) The business decision making process in Indian govt. sector is pretty slow which leads to unnecessary loss of time and money. In this case, the slow process lead to loss of opportunity to buy a firm (premier Oil)
b) There are much more than required levels of clearances that needs to be taken to acquire a company


Q2 Discuss whether it is the domestic or global environment that hinders the globalization of Indian business.
Ans: - It’s the domestic environment which hinders the globalization of Indian business. The policies were not in place at the time the markets were opened to foreign players. It’s a misconception that in India policies cannot work. India should learn from countries like Korea which initially strengthened its internal industries before opening its economy to the world but India failed to strengthen the



Q3 Even if Elf had not acquired Premier Oil, what would have been the impact of the delay in the clearance on IOC?
Ans: - Since the oil prices rose



Q4 What would have been the significance of the foreign acquisition to IOC?
Ans:-
a) Supply of oil to India: – this would have eased off much pressure off the Bombay high refinery which is currently producing 80% of domestic crude oil.


Q5 What are the lessons of this case?
Ans: - Strike while the iron is hot. The decision making process should be fast or you will lose the opportunity to the






Case 3- The Natural Thrust:
Q1. Explain the environmental factors which Balsara used to its advantage.
Ans 1:
BALSARA USED ITS ADVANTAGE IN INDIA with clove oil (which has been traditionally regarded in India as an effective deterrent to tooth decay and tooth ache) as a unique selling proposition
IN MALAYSIA
There was good response



Q2. What is the strength of AAII to market ayurvedic toothpaste in USA?
Ans 2: Following are the strength of AAII to ayurvedic toothpaste market in USA. The company used the natural and herbal integrants in their toothpaste. Use of Clove oil, mint and menthol which is totally ayurvedic and use as













Case No. 6
Different for Gamble
QUESTIONS
Q1. Discuss the reasons for the initial failure of P & G in Japan.
Ans 1: P & G entered Japanese market in year 1973.P & G entered Japanese market with American products, American strategy, American managers and American sales method. This was the major reason of


Q2. Where did P & G go wrong (if it did) in the evaluation of the Indian market and its strategy?
Ans 2: P&G entered the Indian detergent market in the early nineties with the Ariel brand through P&G India. P&G also introduced products like shampoo, medical products and personal products of men and women. The Indian detergent market was dominated by Hindustan lever Ltd from Past many centuries. So this was one


Q3. Discuss the reasons for the difference in the performance of P & G in India and China.
Ans 3: The difference was because, china’s business worth several times than in India in less than 12 years, has emerged as highly promising market for P&G. When the Chinese market opened P&G was the first MNCS to enter china. The performance was better in china because per capita income is much higher in china than that of India, and
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