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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: International Business
Internal Assignment Applicable for December 2015 Examination
Q.1 One of the
well-established Indian FMCG company has to decide whether it needs to enter
the International markets, to expand its business. You as a head of the
International business, make a report on the need for the company to get
engaged in international business taking example of a specific product of the
company.(Students can make assumption of any company of their choice)
Answer:International
business comprises all commercial transactions (private and governmental,
sales, investments, logistics, and transportation) that take place between two
or more regions, countries and nations beyond their political boundaries.
Usually, private companies undertake such transactions for profit; governments
undertake them for profit and for political reasons. The term
"international business" refers to all those business activities
which involve cross-border transactions of goods, services, resources between
two or more nations. Transactions of economic resources include capital,
skills, people etc. for international production of physical goods and services
such as finance, banking, insurance, construction etc.
A multinational enterprise (MNE)
is a company that has a worldwide approach to markets and production or one
with operations in several countries.
Q.2 A pharmaceutical company
was planning to enter the international market and wanted to understand the
business environment so they can successfully launch their products in the market.
As consultant help them understand the business environment factors and launch
the product in the international market.
Answer:Business
environment is the sum total of all external and internal factors that
influence a business. You should keep in mind that external factors and
internal factors can influence each other and work together to affect a
business. For example, a health and safety regulation is an external factor
that influences the internal environment of business operations. Additionally,
some external factors are beyond your control. These factors are often called
external constraints. Let's take a look at some key environmental factors.
External Environmental Factors
Political factors are
governmental activities and political conditions that may affect your business.
Examples include laws, regulations, tariffs and other trade
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students get fully solved assignments
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