MB0039 –Business Communication

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ASSIGNMENT

DRIVE	SUMMER  2015
PROGRAM	MBADS/ MBAFLEX/ MBAHCSN3/ MBAN2/ PGDBAN2
SEMESTER	1
SUBJECT CODE & NAME	MB0039 –Business Communication
BK ID	B1622
Credit and Max. Marks	4 credits; 60 marks

Note – Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

Q. 1 Irrespective of the setting in which communication takes place, there are some key elements involved. What are the key elements of communication?

Answer:

Seven major elements of communication process are: (1) sender (2) ideas (3) encoding (4) communication channel (5) receiver (6) decoding and (7) feedback.

Communication may be defined as a process concerning exchange of facts or ideas between persons holding different positions in an organisation to achieve mutual harmony. The communication process is dynamic in nature rather than a static phenomenon.

Q2 What is the importance of Kinesics and Proxemics in communication? Explain with examples.

Answer: Kinesics: Kinesics is the most often studied and important area of non-verbal communication and refers to body movements of any kind. Different body movements can express inner states of emotion. The different body movements are:

·         Facial expressions – Facial expressions can convey feelings of surprise, happiness, anger and sadness. If you meet a long lost friend and say “I am very happy to meet you again”, but with a sad facial expression, it conveys the exact opposite meaning.

·         Eye movements – Direct eye contact

3. What are the steps in making oral business presentation?

Answer: Speech is always Informational and persuasive.In persuasive speech as politicians and religious scholars do ,you have to convince your audience . You can take examples of President Obama’s election speeches. In Persuasive speech you should have some unique and wonderful ideas.

The material of your presentation should be concise, to the point and tell an interesting story. In addition to the obvious things like content and visual aids, the following are just as important as the audience will be subconsciously taking them in:

Q4. Imagine a new product from kids’ apparel industry. Write a persuasive letter to customers, persuading them to buy your company’s product.  

Answer: I have chosen a new line of chocolates from food industry. And here is the persuasive letter to customers to persuading them to buy our company’s new line of chocolates.

Q5 You are going to face a job interview for the post of Manager-operations. Which aspects you will keep in mind while facing the interview?

Answer :  To face a job interview is the most important stage of the job application process, during which attention should be paid to the following aspects:

Opening formalities – Since it is important to create a good first impression, the way you greet and introduce yourself is important. Using the name of the interviewer correctly, giving a firm handshake, waiting till you are asked to be seated and sitting with an erect posture are common courtesies that should be observed to project a

Q6 Write short notes on:

a) Skimming

Answer: Skimming is used to quickly identify the main ideas of a text. When you read the newspaper, you're probably not reading it word-by-word, instead you're scanning the text. Skimming is

b) Notices

Answer: At common law, notice is the fundamental principle in service of process. In this case, the service of process puts the defendant "on notice" of the allegations contained within a criminal defendant to be notified of the charges and their grounds.

The main function of writing a notice is to give some important information to a group of people. It can refer to an event that has happened or an event that is about to happen in the near future.

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