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Sikkim Internal Assignment
O01CA507 - Computer
Application in Management
Question 1
In the current
data-driven world, technology plays a key role in understanding customer
behaviour. Discuss how computer-based applications and digital engagement tools
are reshaping the way businesses identify and respond to customer needs.
Answer:
Today, businesses
depend heavily on technology to understand what customers want, like, and
expect. Computer-based applications such as Customer Relationship Management
(CRM) systems, mobile apps, websites, and social media platforms help companies
collect customer information in real time. These tools record customer
purchases, browsing history, feedback, and preferences, which gives businesses
a clear picture of customer behaviour.
Digital engagement
tools like chatbots, email marketing, social media interactions, and mobile
notifications allow companies
Question 2
Big Data and Management
Information Systems (MIS) have become the backbone of modern organizations.
Critically examine how the integration of these technologies improves
decision-making, efficiency, and long-term strategic advantage in business.
Answer:
Big Data and Management
Information Systems (MIS) play a very important role in modern organizations.
Big Data deals with large amounts of information collected from different
sources such as sales records, customer feedback, websites, and social media.
MIS organizes this data and presents it in a useful form for managers.
When Big Data is
integrated with MIS, decision-making becomes more accurate and fact-based.
Managers
Question 3
Digital
connectivity has blurred geographical boundaries for businesses. Evaluate how
computer networks and e-business systems enable global business operations
while addressing cybersecurity and ethical concerns.
Answer:
Digital
connectivity has made it possible for businesses to operate across countries
without being physically present. Computer networks and e-business systems such
as websites, online payment
Question 4
Organizations today
depend on intelligent systems to stay competitive. Analyze how advanced
analytics, artificial intelligence, and cloud computing empower managers to
make informed, agile, and future-ready business decisions.
Answer:
Modern
organizations rely on intelligent systems to make better and faster decisions.
Advanced analytics helps managers study large amounts of data and understand
trends, performance, and customer behaviour. This allows them to take decisions
based on facts rather than guesses.
Dear students, get fully solved assignments by
professionals
Send your query at:-
Call us at: 08263069601
(Plagiarism proofed assignments available with 100%
surety and refund)
SMU MBA First Semester
Assignments
SMU MBA January 2026 Solved
Assignments
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